No, the headline of the article will not be a made up, fictitious factor. The “small market” Cincinnati Reds have extra sponsorship offers than any crew in Main League Baseball. Maury Brown of Forbes and Sponsor United supplied a plethora of knowledge in latest studies about crew revenues from promoting/sponsorship offers.
The Reds have greater than 200 sponsorship offers. They added 20+ new sponsorship offers for the 2024 season as they grew their lead over the Yankees for the second straight season for the highest spot. The Yankees and Reds have been atop of the league within the variety of offers within the three seasons the report introduced, with the Reds development going up annually.
What’s fascinating is that the general information exhibits that there’s a correlation between making the playoffs and gaining sponsorship offers. That clearly doesn’t apply to the Reds, who’ve made the playoffs as soon as within the final decade, however have extra offers than any crew within the sport.
Over the past three years, sponsorship income is up 55% throughout MLB. The typical deal throughout MLB was simply over $550,000 in 2024.
It feels unlikely that the Cincinnati Reds are getting a median of $550,000 per sponsorship deal. In the event that they have been, that will put their income from mentioned offers within the $115,000,000 vary per 12 months. Given the quantity of eyes and ears accessible by way of broadcasts to their fanbase, they most likely get a a lot decrease charge for his or her offers than say the Dodgers who usually are not solely in a big market in Los Angeles, but in addition get the Japanese market because of having Shohei Ohtani.
Nonetheless, with properly over 200 crew sponsorships, the Reds are most likely doing fairly properly relating to income from all of their offers. How properly, we don’t know, because the studies don’t give individualized breakdowns of how a lot every crew is bringing in.
In a not-Reds-related piece of knowledge that shocked me, you’ll by no means guess which participant in baseball has probably the most sponsorships. Nicely, technically we are able to make it Reds-related as a result of the participant with probably the most sponsorship offers within the sport was a Crimson. That participant can be nicknamed crimson. It’s Justin Turner of the Seattle Mariners. Apparently, it’s one other Mariner on the #2 spot – Julio Rodriguez.
